The most popular emoji in the world
The emoji people actually send, ranked from the Unicode Consortium’s usage counts, with what the newest keyboard data changed and a link to the meaning of each one.
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The top ten, ranked
The Unicode Consortium, which standardises emoji, publishes how often each one is used across the platforms it samples. Its most recent ranking (2021) is still the only public, cross-platform list, and the top of it has barely moved since the first count in 2019. Tap any emoji to copy it, or follow the link for the full meaning.
| Rank | Emoji | Name | Guide |
|---|---|---|---|
| 1 | 😂 | Face with tears of joy | Laughing emoji |
| 2 | ❤️ | Red heart | Red heart emoji |
| 3 | 🤣 | Rolling on the floor laughing | Laughing emoji |
| 4 | 👍 | Thumbs up | Thumbs up emoji |
| 5 | 😭 | Loudly crying face | Crying emoji |
| 6 | 🙏 | Folded hands | Pray emoji |
| 7 | 😘 | Face blowing a kiss | Kiss emoji |
| 8 | 🥰 | Smiling face with hearts | Heart eyes emoji |
| 9 | 😍 | Smiling face with heart-eyes | Heart eyes emoji |
| 10 | 😊 | Smiling face with smiling eyes | Smile emoji |
Also in Unicode’s top twenty, in no particular order: 🎉 party popper, 😁 beaming face, 💕 two hearts, 🥺 pleading face, 😅 grinning face with sweat, 🔥 fire, ☺️ smiling face, 🤦 person facepalming, ♥️ heart suit and 🤷 person shrugging. Copy any of them from the grid above.
What the newest data changed
Unicode counts across many platforms but publishes rarely. Keyboard makers publish more often and see a different slice of the world. In 2026 Google shared Gboard usage for 2025 with The New York Times, and the most used emoji of the year was 😭, the loudly crying face, rather than 😂. That matches what Emojipedia and Twitter (now X) had already reported for 2021: 😭 briefly overtook 😂 as the platform’s top emoji, and the two have traded places since.
The reason is generational, not a change of mood. Younger users treat 😭 and 💀 (the skull) as the laughing emoji, and keep 😂 for older relatives and work chats. So on a keyboard used heavily by teenagers, 😭 wins; across every platform and age group, 😂 still does.
Why the top ten barely moves
- Reactions dominate. Most emoji are sent as a one-character reply (laughing, love, thanks, ok), and there are only a handful of ways to say each.
- Keyboards remember. The “frequently used” row on every phone feeds the same ten emoji back to you, which keeps them on top.
- Hearts and faces travel. They need no cultural context, so they lead in every language Unicode samples. The heart family alone takes four of the top twenty.
- New emoji start at the bottom. Even hits like 🫠 (melting face) or 🥹 take years to reach the chart because older phones cannot show them yet.
How to use this list
If you want to be understood by the widest audience, the top ten is the safe set: every device draws them, every generation reads them the same way, and none of them carries a hidden second meaning. If you want tone, read the guide behind each one first; 👍 in particular reads as curt to many younger people, and 😂 has picked up an ironic edge in some circles.
For the opposite problem, an emoji nobody else is using, browse the categories or try the random emoji picker. For meanings of the whole set, start at emoji meanings.
The best emoji to use in any message
The top ten on this page are safe all-round choices: they are widely supported and generally read positively. If you want an emoji that will be understood in almost any context, ❤️, 😂 and 🙏 are three safe picks.
That said, the best emoji depends on tone. 🥺 pleading face reads as genuine and soft; 🫶 heart hands feels warmer than ❤️ in close friendships; and 🔥 works for praise without being effusive. These suit close friends or people who appreciate a little more nuance.
For work or mixed-age groups, stick to the list above. For close friends, you can experiment with the full set. Note that 👍 can read as passive-aggressive between younger people, so it may be safer to choose a different positive emoji.
Trending emoji: what’s moving up the charts
Emoji trends rise and fall with social media. The skull 💀 became a laughing emoji on TikTok, and the melting face 🫠 has also become more common. Different platforms often favour different emojis because their audiences and usage patterns vary.
On Instagram, the same familiar faces—😂, ❤️, 😍—are common, while 🥺, ✨ and 🤍 also appear often in captions and comments. If you are choosing emojis for an Instagram post, these are sensible options.
Trendy picks change quickly, but the all-time leaders like 😂, ❤️ and 👍 remain widely used across all ages.
Questions people ask
What is the most used emoji in the world?
😂 face with tears of joy in the Unicode Consortium’s cross-platform counts (latest published ranking 2021), with ❤️ red heart second. Gboard data for 2025 put 😭 loudly crying face first, reflecting younger users.
What is the most popular heart emoji?
❤️ red heart, second overall in Unicode’s ranking. 💕 two hearts and ♥️ heart suit also make the top twenty. See the heart emoji guide for what each colour means.
Is the ranking the same on iPhone and Android?
The top ten is nearly identical everywhere; only the order shifts. Unicode’s counts combine several platforms, while Google’s data is Gboard only.
How often is this list updated?
Unicode published rankings in 2019 and 2021. This page is reviewed when a new Unicode ranking or a major keyboard report is released; the date at the top shows the last review.
What are the best emojis for Instagram?
Common Instagram emojis include 😂, ❤️, 😍, 🔥 and ✨. They are quick to read and emotionally clear, which suits captions and comments. For a softer tone, 🥺 and 🤍 are also popular.
Which emojis are trending right now?
Trends move fast, but the skull 💀 and melting face 🫠 have become more visible among younger users on TikTok and Instagram, often as substitutes for 😂. Across all platforms, the long-time leaders 😂, ❤️ and 👍 remain widely used.
What are good emojis to use in a text?
Reliable choices beyond the top ten include ❤️, 🔥, and 🎉 because they read clearly in almost any chat. For a friendly tone, 😊 or 🥰 are also good emojis that rarely misfire.
What are people's favourite emojis?
Favourites vary by group, but ❤️ and 😂 are among the most common choices. This page shows the overall favourites worldwide.
About this guide
Written and maintained by the Emoji Directory editorial team, without ads or sponsorship. Meanings describe how the emoji is commonly used in public posts and messages, not an official definition. Names, code points, versions, keywords and translations come from the Unicode Emoji 18.0 and CLDR data; shortcodes from the gemoji project. Facts were checked against the sources listed above. Last reviewed . Spotted a mistake or a new usage? Tell us, or read how the directory is made.